3rd3rsday : Interactive Roundtables

Thursday, December 15th, 2011, 11:30a - 12:30p Mountain Time: Is Crowd-Sourcing Undermining the Role of the Agency?

2011-11-14T12:19:00.000-08:00

Special Guest Experts, Niel Robertson, Founder/CEO and Bill Quinn, VP Marketing of

Boulder-based TRADA will talk about the power of crowd-sourcing, current trends and how crowd-sourcing is impacting the role of agencies and marketing departments.

Spend your lunchtime feeding your mind - it's right at your desk and it's FREE -
Click here to register now and join the conversation!

Agenda:

Current Landscape of Online Digital Ads
A Discussion with the Biggest Struggles of Online Advertising
Fundamental Barrier to SMBs
Ad Fatigue
Creative is Hard to Constantly Evolve
Overview of How Crowdsourcing Has Evolved
How Crowdsourcing is Changing the Creative Landscape for Industry
A Brief Description of Trada

Spend your lunchtime feeding your mind - it's right at your desk and it's FREE -
Click here to register now and join the conversation!

Tune in to this event to see what your peers have experienced and learn what you thought you knew but really need to know. Please submit your questions prior to this event to: 3rd3rsday@gmail.com

3rd3rsday Oct 20th 2011 - Branding Through Blogging with guest Erika Napoletano

2011-10-13T15:59:00.000-07:00

Playback this 3rd3rsday.com event > > >
- - - - - - - - - - - - -
While it seems that every Tom, Dick and Harry is getting on the blogging bandwagon, how can you use one to build your brand? Though some companies use their blog merely as a way of increasing indexed pages for their website, the smarter ones are using blogs to start and join conversations all across the web.

Join Top Colorado Blogger and Author, Erika Napoletano for a lively discussion on tools and strategies for using a blog to your best advantage. She'll review marketing strategies to help you get every ounce of branding power possible out of your blog and talk about what smart marketers are doing with their digital words to build brand awareness with people they've never met (and probably never will).
- - - - - - - - - - - - -
Playback this 3rd3rsday.com event > > >
- - - - - - - - - - - - -

Erika Napoletano is the Head Redhead at RHW Media, a Denver-based online strategies consultancy. Her blog, RedheadWriting, is a bastion for "unpopular thoughts and blunt advice - delivered" and consistently strives to say what others won't and don't (but should) about marketing, social media, business integrity and life in general. She's the author of two forthcoming books (due out Spring 2012), a columnist for Entrepreneur Magazine, was recently named by the Denver Post as one of Colorado's top Twitter Personalities and received the 5280 Magazine Top of the Town 2011 Reader's Choice award for Best Twitter Personality.
- - - - - - - - - - - - -
Playback this 3rd3rsday.com event > > >
- - - - - - - - - - - - -
3rd3rsday - it's right at your desk and it's FREE - Brown bag it and join the conversation!
- - - - - - - - - - - - -
Please submit your questions and comments to: 3rd3rsday@gmail.com
- - - - - - - - - - - - -

Sept. 15th 3rd3rsday - Helping Your Clients Advertising Online Legally in the Age of 140 Characters or Less.

2011-09-06T11:32:00.000-07:00

Email marketing, blogging, and social media, oh my. This 3rd3rsday offers a primer on the legal issues that your clients may face when they venture online.

Special Guest Expert, Denver attorney, Elizabeth C. Lewis, MS, JD, took us through some emerging issues, help us better protect our clients (and ourselves) and answer questions from attendees.

Click here to playback this terrific session > > >

As someone who provides advertising services to clients, you face a thousand questions regarding the who, what, where, when and why of how the advertising campaign should be done. One of the areas that is sometimes overlooked is the legality of advertising. For instance, can you put your endorsements in the advertising campaign you create for a client? Can your client re-post an awesome picture or blog post he found on another site? And, most importantly, can you be held liable if your client does something illegal in their advertising campaign and how do you limit your liability? In this information packed session, you will learn the following to help you succeed (legally) online:

What you should have in your contracts with clients
What you should avoid when advising your clients
What copyright and trademark infringement is and how to avoid it
How to comply with FTC endorsement rules
What to look for in social media policies (if time allows)

Click here to playback this terrific session > > >

Playback this event to see what your peers have experienced and learn what you thought you knew but really need to know. Please submit questions or suggestions for future 3rd3rsday Guest experts (even yourselves) to: 3rd3rsday@gmail.com

No 3rd3rsday in August!

2011-07-25T13:28:00.000-07:00

We're taking August off - look forward to seeing everyone in September.

- Steve

July 21st 3rd3rsday Roundtable: Making B2B Sexy

2011-07-18T22:44:00.000-07:00

There are a lot of things that make B2B marketing different from B2C, but creativity isn’t one of them.

B2B marketing can stump a lot of agencies and internal marketing departments. It just seems easier to do really great, standout work for shoes, soda or sports cars. Getting to an insightful message that sells behind-the-scenes software or a piece of IT hardware is difficult, but the Market Creation Group has spent the last five years making it happen. In this presentation, the Market Creation Group’s lead copywriter, Mark Stiltner, shows you what you need to know to create marketing strategies and tactics that are exciting and effective.

Right at your desk and it's FREE -
Click here to playback this session now!

In this 3rd3rsday, you’ll learn:

What businesspeople want to hear
How to navigate coalition sales
The biggest myth in B2B marketing

Guest Expert, Mark Stiltner, Lead Copywriter, the Market Creation Group

Click here to playback this 3rd3rsday now > > >

Send comments and requests to be a 3rd3rsday Guest Expert or suggest guests to:
3rd3rsday@gmail.com

3rd3rsday June 2011 - June 23rd - Inside the Mind of Your Consumers: Real Time, Real Response

2011-06-13T11:30:00.000-07:00

11:30 am - 12:30 pm Mountain Time
Guest expert Matt Warta from GutCheckIt.com
takes us "Inside the Mind of Your Consumers:
Real Time, Real Response"
-------

Playback this session now > > >

-------

Stop guessing – or paying a big wad of cash – to find out how your customers feel about your strategy, message, product or concepts. The fusty old world of research is being transformed, so that you can test your work on the fly, in real time, with your precise target customers – with detailed insights, not just surveys. If your agency is not on the cutting edge of today’s new research and insights processes, you should be.

-------

Attendees of this webinar received:

An understanding of how “quick primary” research is now possible
A way to gain a strategic advantage by leveraging real time research to inform, deepen and validate consumer opinions over competitors
A deeper understanding why metrics and opinions, combined, paint a powerful picture
A new mindset that research can be done at any time and at any point in the creative and strategic process

-------

Playback this session now > > >

-------

As Co-Founder and CEO of GutCheck, Matt Warta saw the opportunity to disrupt how companies gain consumer insight by leveraging enabling technology to create a real-time qualitative research platform. Matt has been in the start-up world for the last 15 years having co-founded two companies, and having funded dozens of others as a venture capitalist saw the need for a tool that quickly and easily enabled consumer insights from a target market not accessible in traditional research.

About GutCheck: GutCheck was created on the premise that everyone can use a little consumer feedback. Founded with a goal to provide qualitative research to anyone, not just those with big budgets, resources and extended time lines, GutCheck is a pioneering company in do-it-yourself, online qualitative research providing a quick and affordable solution that delivers quality insights direct from identified target market consumers to answer questions related to product development, advertising creative, marketing messaging, and customer segmentation.

-------

Playback this session now > > >

-------

3rd3rsday for May 19th 2011 - Creating Secure Applicationss for Social Media

2011-05-16T11:52:00.000-07:00

Creating Secure Apps for Social Media
11:30a - 12:30p MST - Thursday, May 19th, 2011 :
-------

Playback this 3rd3rsday now > > >

-------
Social media is a new marketing currency for brands. That much is certain. Brands can engage directly with consumers in real-time allowing for the collection of unprecedented amount of data on the customer. This data is increasingly powerful to brands, their agencies, their customers and unfortunately, the unscrupulous among us. We hope someone has thought about security.

What does security mean?
What is the different between security and privacy
How to approach developing a secure application
Incorporating security into your development practices
Database security
Understanding your exposure
What should I secure?
Is there such a thing as too secure?
Securing data in a social world

Tyler Browning of bluemodus will talked about the process, shared some secrets and lead the discussion.
-------

Playback this 3rd3rsday now > > >

-------
3rd3rsday - it's right at your desk and it's FREE - Brown bag it and join the conversation!
-------
Play back this event to see what your peers have experienced and learn what you thought you knew but really need to know. Please submit your questions prior to this event to: 3rd3rsday@gmail.com

April 21st, 2011 3rd3rsday: Location 3 Media on “Localizing Your Internet Marketing Efforts”

2011-04-11T11:14:00.000-07:00

Thurs., Feb. 17th, 2011 - 11:30 AM - 12:30 PM MST
This 3rd3rsday was all about:
Localizing Your Internet Marketing Efforts
-------
Local search marketing is growing at a rapid pace in 2011 and signs indicate continued growth in this sector of digital marketing as time moves forward. Establishing an integrated, effective local search marketing strategy for your business or franchise is key for improving upon ROI in the 21st century. Local Search Traffic, a division of Location3 Media, provided insight and education on the following topics that are trending upward in the local search marketing industry:

Local Map Listings
Local Pay-Per-Click Advertising
Franchise Pay-Per-Click Advertising
Review Monitoring and Customer Engagement
Local Social Mobile

- - - - - - - - - - - - -

Playback this 3rd3rsday event > > >

- - - - - - - - - - - - -
Guest Speaker, Erik Whaley, Director of Local Search Traffic, oversees the growing Local Search Traffic division, working with clients to develop comprehensive local search marketing programs and ensuring the highest performance of their campaigns. Erik was integral in establishing the LST division of Location 3 Media in 2007, and has since helped to refine offerings and build a full team of dedicated professionals.

Location3 Media is a digital marketing agency providing innovative online strategies. They employ a variety of online media and creative techniques to develop integrated programs that increase exposure, generate traffic, improve user experience, initiate engagement, increase conversations and increase return for you. They’re passionate about search, social and creative marketing and it shows in the innovative strategies we use and the results we get for our clients.
-------
Playback this event to see what your peers have experienced and learn what you thought you knew but really need to know about localizing your search marketing efforts.

Playback this 3rd3rsday event > > >

Into the Weed(s) with Vladimir Jones!

2011-03-17T11:44:00.000-07:00

Thurs. March 17th, 2011 at 11:30a MST
- - - - - - - - - - - - -
One of Colorado's top agencies, Vladimir Jones, shared how, every once in a while, you get shown the light in the strangest of places if you look at it right when they were moved to research the Wild West West of Medical Marijuana (MMJ).
- - - - - - - - - - - - -
It appeared that almost overnight, the medical marijuana industry exploded into a $20 billion cash cow. But a glaring challenge to the MMJ business was that very little was known about their customer -- most specifically, their perceptions, preferences and buying habits -- which meant no one knew how to effectively talk to them, or more importantly, market to them. In late 2010, Vladimir Jones initiated one of the first research studies on the MMJ customer, revealing a number of key insights that would help drive the marketing strategy for the agency's MMJ client, Dixie Elixir. Hear what the research showed and how it is being used to grab market share in an industry where differentiation is difficult to articulate and word-of-mouth is the primary motivator.
- - - - - - - - - - - - -
This 3rd3rsday was be smokin'... with proper legal certification of course.

Guest Experts: Vladimir Jones President, Meredith Vaughan and Executive Vice President of Brand Communications, Joe Hodas.

Playback this event to see and hear what your peers have experienced and learn what you thought you knew but really need to know about the marketing of medical marijuana! >>>

- - - - - - - - - - - - -

How to Attract More Inbound Business Through LinkedIn

2011-02-11T22:14:00.000-08:00

Thurs., Feb. 17th, 2011

This was a truly Rockin’ LinkedIn experience from author Mike O’Neil, The LinkedIn Rockstar himself. This is truly something to plan your week’s activities around. Attendees will be miles ahead of their competition, all in short order.

No Pre-Registration Required! Just Click and Join on Thursday
Right at your desk and it's FREE - Brown bag it and join the conversation!

This 3rd3rsday will connect you socially!

NOTE: Mike promises that you will be so inspired by this session you will be anxious to put it into action right away, so be sure to allocate some post-session time, you’ll be happy you did.

Attendees learned:

How LinkedIn is used to generate inbound business opportunities.
How teams of individuals best take advantage of LinkedIn.
How to apply Special LinkedIn Search Engine Optimization (SEO) tactics to maximize your visibility on LinkedIn and Google.
How to apply special NLP-type techniques that get LinkedIn profile views that lead to business.
How your network size translates to business and what you can do about it.
How to avoid the critical LinkedIn mistakes that even the savviest marketers often miss.
How to keep the clutter of Social Media in check.

Guest Expert: Mike O’Neil, President and Founder of Rock The World Media and author of "Rock the World with your Online Presence"

Playback this event to see what your peers have experienced and learn what you thought you knew but really need to know about maximizing LinkedIn.

Please submit comments to: 3rd3rsday@gmail.com

PLAYBACK THIS 3RD3RSDAY NOW > > >

January 2011 3rd3rsday Roundtable : A Comprehensive Approach To A Smokefree Colorado

2011-01-11T13:08:00.000-08:00

Thurs., Jan. 20th, 2011

Joe Conrad of Cactus presents the SmokeFreeColorado work and its four motivational campaigns for the non-profit.

Right at your desk and it's FREE
Brown bag it and join the conversation!

This 3rd3rsday was all about Social Good:

Cactus Founder and Strategic Director Joe Conrad presented four integrated campaigns created for the State of Colorado's Department of Public Health and Environment over the past several years. Campaigns include Smokefree Colorado (Clean Indoor Air Act passage and implementation, Own Your C (teen smoking prevention), The Cigarette is Dead (youth smoking cessation) and One Step (a campaign to protect young children from secondhand smoke). Joe will present a brief case study of each campaign and discuss the Department's ongoing and comprehensive approach to tobacco prevention and cessation in Colorado and how Cactus directs its Social Good initiatives.

Guest Expert: Cactus Founder and Strategic Director Joe Conrad

Play this event to see what your peers have experienced and learn what you need to know about the marketing for social good.

Please send your comments or suggestions to this event to: 3rd3rsday@gmail.com

>>> PLAYBACK This 3rd3rsday NOW

No 3rd3rsday in December

2010-11-18T11:52:00.000-08:00

Steve has decided to give himself the holiday off so we will restart in January with a great year of 3rd3rsdays. Thank you all for your participation and support!

3rd3rsdy January 20th: Three On A Match: Case Studies from Cactus

3rd3rsdy February 17th: Maximizing LinkedIn with “Rock the World with Your Online Presence” author Mike O’Neil

... and many more great Experts and Topics lined up for 2011 – check in here for details.

Send ideas for future 3rd3rsday event topics, questions prior to each event, suggestions for experts (even your or someone from your company) to: 3rd3rsday@gmail.com

November 3rd3rsday Roundtable

2010-11-12T12:20:00.000-08:00

Is Your Brand Ready to Engage Mobile Consumers?

Thurs., November 18th, 2010 - 11:30 am - 12:30 pm (Mountain Time)

It's right at your desk and it's FREE - Brown bag it and join the conversation!

This 3rd3rsday asked what most marketers are wondering:

Is Your Brand Ready to Engage Mobile Consumers?

During this rountable we talked about:

· Mobile trends and applications and the consumer perspective

· Discussed whether mobile is right for your brand/ end consumer

· When you should be making the shift to digital with your consumers?

· What are the key mobile advantages?

· Ways to close the loop from marketing/advertising to transactions at point-of-sale

· Real world examples and applications

Our Guest Expert shared her expertise and understanding of real-world mobile & digital applications and proven tactics and will lead us as we: 1) Examined the importance of building relevant and timely messages to our consumer 2) Created connections to your social media base through mobile 3) Reviewed innovative way to support your marketing initiatives and strategies

Guest Expert: Karin Ballard, Director, New Business Development, Mocapay.

Send your questions and comments to: 3rd3rsday@gmail.com

Playback this 3rd3rsday > > >

2010-10-17T15:37:00.000-07:00

October 3rd3rsday Roundtable:
Worst Practices:

How Not To Do Digital
Thurs., October 21st, 2010 - 11:30 am - 12:30 pm (Mountain Time)

It's right at your desk and it's FREE - Brown bag it and join the conversation!

This 3rd3rsday was all about Worst Practices: How Not to do Digital - the top 10 things NOT to do as voted on by the attendees of the 2010 CaT Conference (Ad Age Creativity &Technology) in NYC.

Guest Expert: David Slayden, Founder and Exec. Director of Boulder Digital Works, an initiative within the ATLAS INSTITUTE at the University of Colorado in Boulder.

David's students at CU have repeatedly taken top honors in awards

competitions, including two golds and one silver in the interactive category of the One Show College Competition in the past three years. David has written for both film and advertising and his creative work has been honored by top awards shows and publications, including the Clios, CA, Creativity, etc.. In 2000, he created the blurr lab, a cutting edge, interactive design initiative funded by the Omnicom Group.

Playback this 3rd3rsday Raoundtable > > >

September 3rd3rsday Roundtable : Demand Generation and the Purchase Process: Creating Value and Building Trust. Thurs., September 16th, 2010 at 11:30

2010-09-09T15:05:00.000-07:00

It's right at your desk and it's FREE - Brown bag it and join the conversation!

This 3rd3rsday was all about Demand Generation and the Purchase Process: Creating Value and Building Trust.

Providing value at every stage of the purchase process is critical for business marketers who want to build trust with prospects, nurture them through the decision-making process and cultivate long-term relationships. We discussed the importance of developing offers that match your targets’ needs and also see how top organizations have successfully tracked, measured and optimized their marketing programs for optimal conversion rates.

Our Experts shared their expertise and understanding of real-world applications
and proven tactics and will lead us as we:

1) Examined the importance of building trust with prospects.
2) Excavated those most compelling offers that match your target’s needs.
3) Explored case study examples you can leverage for your campaigns.

Guest Experts Sam Eidson and Jim Grinney, founding partners of 90octane, a conversion-driven marketing agency specializing in B2B lead generation, B2C demand generation and nonprofit donor acquisition.

Send your comments about this event and suggest future topics and presenters to: 3rd3rsday@gmail.com

Playback this 3rd3rsday now > > >

2010-08-01T10:00:00.000-07:00

August 3rd3rsday Roundtable :
How to open new markets and reach multicultural audiences online.
Thurs., August 19th, 2010 at 11:30 am (Mountain Time)

This 3rd3rsday took adive into DIGITAL MEDIA and how advertisers and marketers can open new channels without scaling budgets to reach a larger online audience.Our digital marketing experts presented how to overcome the current challenges faced by today's agencies and how to how to better understand and conquer the Latino market.

Guest Experts: Chris O'Hara (L) and Kent Kirshner (R) of TRAFFIQ

For pdf (Acrobat) copies of the presentation deck, send requests to: 3rd3rsday@gmail.com

Playback This 3rd3rsday Presentation > > >

June 3rd3rsday Roundtable : Brand Monitoring

2010-06-01T22:22:00.001-07:00

Thurs., June 17th, 2010 at 11:30 am (Mountain Time)

It's right at your desk and it's FREE -
It's a great excuse to order lunch delivered and join the conversation!

This free virtual roundtable discussion happened on Thursday, June 17th at 11:30 am - 12:30 pm. This 3rd3rsday was all about Brand Monitoring: Foundations of a Solid Social Media Strategy.

Powerful business insights are readily available to companies within the real-time chatter on social networks (Twitter, Facebook, Blogs, Forums, etc). Social media monitoring, or listening, is a critical step toward building more targeted and engaging dialogue with key targets and influencers.

There is a daunting array of tools and services that promise to help you tune in, but a shortage of good, solid advice on which ones are best and more importantly, what to do with all the information you are getting.

We will attempted to create a clear view of effective social media monitoring tools and illustrate the process of extracting concise and actionable intelligence to further your business goals.

Guest Expert: Tony Felice, Sr. Strategist, Red Door Interactive

Social media best practices/overview of key concepts
Introduction to free tools and enterprise software
Choosing a listening platform
Data collection/insights

>>> Click Here To Playback This Event

NDAC : 3rd3rsday Roundtable : May 20th, 2010 - Mobile Marketing

2010-05-03T16:51:00.000-07:00

This free virtual roundtable discussion happened on Thursday, May 20th at 11:30 am - 12:30 pm MDT This 3rd3rsday was all about MOBILE MARKETING: Succeed where others fail in creating mobile campaigns.

Our mobile marketing experts presented the case for why brands and agencies need to have a mobile campaign today. We explored different ways to interact with an audience via the mobile phone, identifying challenges to market entry and presented an overview of mobile marketing policies and guidelines.

Guests shared recommendations on how to get to market quickly and provide step by step considerations for developing a successful mobile campaign. We also looked at the changes in the mobile marketing landscape, from smart phone formatting and mobile apps to best practices, ethics, compliance issues and foreseeable ROI for your integrated planning.

Guest Experts: Cri Boratenski and and Heidi Dickert from Mobile Compass with a special intro by Jason Stout from Mobile Mondays.

>>> PLAYBACK THIS 3RD3RSDAY

3rd3rsday : April, 15th 2010 - PURLS of Wisdom

2010-04-05T11:42:00.000-07:00

This free virtual roundtable discussion happened on Thursday, April 15th, 2010

This 3rd3rsday was all about PURLs of Wisdom and Other Advanced Methods for Personalization on the Web (Generating 30% and greater increases in conversion).

Guest Expert will be Jeff Finklestein of Customer Paradigm

Have you ever searched for something in Google, but couldn't find what you were looking for when you visited a site?

Research shows that this very reason - not being able to find what they're searching for when they come to a website - is one of the top reason both consumers and business users abandon a search result (and your site), never to return.

Typical landing pages create confusion. If a person can't find what they're looking for quickly and easily, they give up and try another search result.

Personalized Search Results may be the answer to increasing the conversion rate from your website (defined as how many people who visit your site fill out a form, pick up the phone to call you or use another contact method), can be personalizing your website based on keywords from their search engine query.

And this is where dynamic programming can come in handy. Unlike standard HTML pages, dynamic pages can parse through inbound information and personalize the viewer experience.

> > > Playback this 3rd3rsday Event Now!

March 3rd3rsday Roundtable : Protecting your Brand in the Virtual Chaos of Web 2.0

2010-03-09T12:10:00.000-08:00

This free virtual roundtable discussion happens on Thursday, March 18th at 11:30 am - 12:30 pm MST

This 3rd3rsday is all about Protecting your Brand in the Virtual Chaos of Web 2.0 - the practical, ethical and legal issues you need to be aware of and what you can do to defend your client's brands is the world-wild-web.

Guest Experts will be Karin E. (Borke) Sullivan and Michael Dulin of law firm Hensley Kim & Holzer

Ask questions, share what you know, see what your peers has experienced and learn what you need to know about brand protection on the web. Send your questions prior to this event to: 3rd3rsday@gmail.com

> > > Playback Roundtable

February 3rd3rsday : Email Marketing: Increase opens, clicks and conversions by managing deliverability and reputation

2010-02-03T04:41:00.000-08:00

It's at your desk and it's FREE!
Thurs., Feb. 18th, 11:30 am - 12:30 pm MST

Learning and Lunch? This 3rd3rsday is an inside look at email marketing. Sign up for this roundtable and find out how you can improve response by first improving your deliverability. If your email doesn't land in the inbox, it can't get a click. Spam has forced ISPs to clamp down and put more stringent methods into place to protect consumer mailboxes. Unfortunately, sometimes good email like yours gets caught in the net. But there are things you can do to ensure better delivery of your email and increase your response rates.

Guest Expert was Brian Westnedge, Regional Director of Return Path, one of the country's leading email reputation firms.

Send your follow-up requesrts or questions regarding this event to: 3rd3rsday@gmail.com

> > > Playback this 3rd3rsday

January 3rd3rsday : SnapTags - Next Gen Interactivity for Mass Marketing

2010-01-05T18:55:00.000-08:00

It's at your desk and it's FREE!
Thurs., Jan. 21st, 11:30 am - 12:30 pm MST

This 3rd3rsday was all about how SnapTags are adding interactivity to mass marketing, integrating with every aspect of the consumer-cycle and driving engagement, loyalty and participation.

Guest Expert was be Jane McPherson, CMO of SpyderLynk

SnapTags, usually seen as those strange matrix-like checkrboard blobs on posters or in ads, have emerged, evolved and proven themselves to smart marketers around the globe. Embraced for their ability to connect to key consumers, with SnapTags, brand marketers not only have the luxury of adding interactivity to marketing materials, SpyderLynk’s Code Ring Technology also allows different brand offers and SnapTag placements to be coded and tracked separately, creating a new metric for measuring brand marketing efforts

Send your follow-up requests or questions regarding this event to: 3rd3rsday@gmail.com

> > > Playback this 3rd3rsday

As offered in the presentation, for free "Haiti Donation" SnapTags to use on your
websites and print pieces, contact Jane McPherson directly at jmcpherson@spyderlynk.com

November 3rd3rsday - the 19th - at 11:30am MST: Social Media Stripped Bare!

2009-11-09T23:09:00.000-08:00

Guest expert:
Eric Elkins of WideFoc.us

Thursday, November 19th at 11:30 am - 12:30 pm MST. This round we got SOCIAL!

This 3rd3rsday's discussion centered on Social Media and promised to unearth the facts on what is currently generating traffic and what is getting flamed. We talked reputation management and integrated message campaigns.

Guest Expert will be Eric Elkins of WideFoc.us

We asked questions, shared what we knew, saw what our peers had discovered and learned all the latest secrets of Social Media. It was tweet.

Send requests or questions regarding this event or suggest guests and topics for upcoming 3rd3rsday events to 3rd3rsday@gmail.com

> > > Playback November's 3rd3rsday

October 3rd3rsday - the 15th - at 11:30 am MST : Web Video Roundtable

2009-10-11T12:43:00.000-07:00

Guest Expert:

Mike Shehan, CEO, SpotXchange, Westminster

Mike Shehan is founder and CEO of SpotXchange, a performance-based video ad network with headquarters in Westminster, CO and offices in NY and London. Combining the power of video with advanced targeting technologies and an efficient exchange-based marketplace, SpotXchange enables advertisers to achieve their campaign goals regardless of the metric – more sales, registrations, phone calls, web site visitors, interactions, brand lift, purchase intent, brand awareness, in-store visits, etc. SpotXchange advertising clients range from multi-national companies like Reckitt Benckiser and Disney to local companies like First Bank and Kentucky Power & Gas.

>>> Playback this roundtable (Flash)

>>> Send your requests or questions regarding this
3rd3rsday roundtable to 3rd3rsday@gmail.com

September 3rd3rsday - the 17th at 11:30 am MST : All about SEO

2009-09-10T18:58:00.000-07:00

Guest Moderator:

Andrew Beckman, President of Location3 Media, Denver

Andrew is a renown expert on SEO and integrated marketing trends.

He sits on the Search Marketing Council and ECHO Committee for the DMA.

>>> Replay this 3rd3rsday Roundtable

(Loads Flash Player)

How 3rd3rsday works

2009-09-10T15:46:00.000-07:00

1) SHARE your ideas for topics you would like to discuss along with any experts on that subject (both local and national) you would like to join us. Send to 3rd3rsday@gmail.com

2) SUBMIT questions regarding that subject during the week prior to the 3rd3rsday so we can have an initial list of discussion points. Send to 3rd3rsday@gmail.com

3) REGISTER to attend the event - brown-bag your lunch and get ready to log-in to the web-based portion and dial in to the audio portion. Links for each 3rd3rsday will be posted in the description approximately one week prior to each event.

4) During the roundtable, RAISE YOUR HAND (by clicking the "Raise Hand" button) to contribute your knowledge or ask questions. We will turn your phone LIVE from the default MUTE state and you can speak to the roundtable direct OR you can IM in the conference tool.

We will try to get to as many ideas, input, questions and answers as possible during the roundtable - other questions and answers can be posted on the 3rd3rday blog at 3rd3rsday.com

Special "meet-ups" and events will on occasion follow the interactive session. These will be announced during the roundtable and posted on the blog.