3rd3rsday April 19th, 2012 - Voices from the Echo Chamber: Harnessing the momentum of emergent channels, and being ready for the "next big thing" with Guest Expert Tony Felice of Reddoor Interactive and your host, Steve Miller of NetNewsdesk.com and IdeaSource®.
What we covered:
- Key lessons from social media's darling du jour: Pinterest
- Similarities between red-hot platforms like (Facebook, Pinterest, and Instagram et. al) and why people are using them
- Understanding what your customers are trying to do: personas and customer journey mapping (cases and examples)
- Using consumer insights to position a content strategy for the future
- You're apt to learn something, but it's not a lecture - it's a roundtable and YOU can be part of the conversation! Get in, get on, and share what you know.
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