Thurs., June 17th, 2010 at 11:30 am (Mountain Time)It's right at your desk and it's FREE -
It's a great excuse to order lunch delivered and join the conversation!
This free virtual roundtable discussion happened on Thursday, June 17th at 11:30 am - 12:30 pm. This 3rd3rsday was all about Brand Monitoring: Foundations of a Solid Social Media Strategy.
Powerful business insights are readily available to companies within the real-time chatter on social networks (Twitter, Facebook, Blogs, Forums, etc). Social media monitoring, or listening, is a critical step toward building more targeted and engaging dialogue with key targets and influencers.
There is a daunting array of tools and services that promise to help you tune in, but a shortage of good, solid advice on which ones are best and more importantly, what to do with all the information you are getting.
We will attempted to create a clear view of effective social media monitoring tools and illustrate the process of extracting concise and actionable intelligence to further your business goals.
There is a daunting array of tools and services that promise to help you tune in, but a shortage of good, solid advice on which ones are best and more importantly, what to do with all the information you are getting.
We will attempted to create a clear view of effective social media monitoring tools and illustrate the process of extracting concise and actionable intelligence to further your business goals.Guest Expert: Tony Felice, Sr. Strategist, Red Door Interactive
- Social media best practices/overview of key concepts
- Introduction to free tools and enterprise software
- Choosing a listening platform
- Data collection/insights
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